Regista
Regista
Regista
Client
Client
Online shop with vintage football shirts
Online shop with vintage football shirts
My role
My role
Art Director
Duration
Duration
3 months
3 months
Responsibilites
Responsibilites
Branding
Branding
Client
Online shop with vintage football shirts
My role
Web Designer
Duration
3 months
Responsibilites
UX Research
UI Design
Regista is a branding project that takes us back to the 90s, when Italian football was at its peak. It's a sentimental journey into the classic Italian style and football, untouched by commercialism.
Regista is a branding project that takes us back to the 90s, when Italian football was at its peak. It's a sentimental journey into the classic Italian style and football, untouched by commercialism.
The idea behind Regista
The idea behind Regista
We treat football shirts as elements of football history, design, and culture.
By selling them, we aim to bring joy and pride to those who look back on 90s football with nostalgia and a touch of romanticism.
We also support those for whom football shirts are a way of expressing themselves or their sense of belonging.
We treat football shirts as elements of football history, design, and culture.
By selling them, we aim to bring joy and pride to those who look back on 90s football with nostalgia and a touch of romanticism.
We also support those for whom football shirts are a way of expressing themselves or their sense of belonging.
Moodboard
Moodboard
Key target audiences
Key target audiences
Football romantics
Football romantics
Fashion and football enthusiasts
Fashion and football enthusiasts
Shirt collectors
Shirt collectors
Market environment
Market environment
Grid inspired by football pitch
Grid inspired by football pitch
Write to me and let me take care of your design.
It deserves the best.
London, Museum of Brands, 2024
London, Museum of Brands, 2024
Write to me and let me take care of your design.
It deserves the best.
Write to me and let me take care of your design. It deserves the best.